Your Strategic Planning Resource Center
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Inverta's experts are launching projects with companies large and small to help them find their path to revenue in the short term, as well as building systems that will ensure growth well into the future.
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The Revenue Marketer
Your Strategic Planning Resource Center
Need a new ICP for 2026?
Let us help. Inverta's experts have worked with dozens of organizations, large and small, to build ICPs that focus their GTM efforts, align their sales and marketing teams (as well as product and customer success), and build pipelines that close more often, with higher contract values.
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Strategic planning
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Get your Annual Plan on One Page
Use this workbook to produce a single-page plan for your entire marketing team. Print it out. Parade it around. Show everyone precisely what marketing is accountable for, what others owe you, and all the pipeline they can expect when it works.
4 Templates that Tie Your Marketing to Revenue
Ever get done with annual planning only to think "so now what"?
These 4 templates take you from corporate goals to your plans to achieve them:
- Annual Plan on a Page
- Marketing Revenue Map
- Campaign Timeline
- Campaign Plan on a Page
Want a hand ✋ in helping put these into practice? Sign up for a 30 minute session (form above) with one of our consultants to get the jump on your plans!
Unlocking the Secrets of Annual Planning
Sick of annual plans that collect digital cobwebs? Tired of being the "cost center" instead of the revenue driver? We've recorded three workshops that'll transform your annual planning from a necessary evil into your secret weapon.
- The Power of a Plan on a Page: Getting Everyone on Board with Your Annual Plan
- From Plan to Performance: Campaign Strategy to Guide Your Team and Hit Your Goals
- Proving Your Plan’s Impact: What Your Stakeholders Need to Know
- https://www.inverta.com/resources/its-revenue-reckless-not-to-create-an-annual-marketing-plan-free-workbook
- https://www.inverta.com/resources/fill-in-this-annual-marketing-plan-template-unlock-results-free-workbook
- https://www.inverta.com/resources/own-your-marketing-plan-or-it-will-own-you
- 5 roadblocks to your annual plan
- www.inverta.com/resources/campaign-planning-approach
Hear from marketing leaders who have been in your shoes...
- Danielle - https://www.inverta.com/resources/why-your-static-annual-plan-is-failing
- Tiffany - https://www.inverta.com/resources/data-driven-annual-planning-aligning-marketing-with-business-objectives
- Kelly - https://www.inverta.com/resources/the-transformative-power-of-strategic-campaign-planning
https://www.inverta.com/playbook/planning-for-revenue-success
About the author
Service page feature
Strategic planning
Your Strategic Planning Resource Center
Nobody likes planning season. It takes up too much time, and often is obsolete by the time you hit Q2.
This year, make plans that:
- are tied to your business objectives
- make marketing a strategic lever for the business
- adapt throughout the year
- inspire your team!
Below are resources to help you make a plan that truly drives the business in 2026!
Let the Planning Begin!
Get your Annual Plan on One Page
Use this workbook to produce a single-page plan for your entire marketing team. Print it out. Parade it around. Show everyone precisely what marketing is accountable for, what others owe you, and all the pipeline they can expect when it works.
4 Templates that Tie Your Marketing to Revenue
Ever get done with annual planning only to think "so now what"?
These 4 templates take you from corporate goals to your plans to achieve them:
- Annual Plan on a Page
- Marketing Revenue Map
- Campaign Timeline
- Campaign Plan on a Page
Want a hand ✋ in helping put these into practice? Sign up for a 30 minute session (form above) with one of our consultants to get the jump on your plans!
Unlocking the Secrets of Annual Planning
Sick of annual plans that collect digital cobwebs? Tired of being the "cost center" instead of the revenue driver? We've recorded three workshops that'll transform your annual planning from a necessary evil into your secret weapon.
- The Power of a Plan on a Page: Getting Everyone on Board with Your Annual Plan
- From Plan to Performance: Campaign Strategy to Guide Your Team and Hit Your Goals
- Proving Your Plan’s Impact: What Your Stakeholders Need to Know
- https://www.inverta.com/resources/its-revenue-reckless-not-to-create-an-annual-marketing-plan-free-workbook
- https://www.inverta.com/resources/fill-in-this-annual-marketing-plan-template-unlock-results-free-workbook
- https://www.inverta.com/resources/own-your-marketing-plan-or-it-will-own-you
- 5 roadblocks to your annual plan
- www.inverta.com/resources/campaign-planning-approach
Hear from marketing leaders who have been in your shoes...
- Danielle - https://www.inverta.com/resources/why-your-static-annual-plan-is-failing
- Tiffany - https://www.inverta.com/resources/data-driven-annual-planning-aligning-marketing-with-business-objectives
- Kelly - https://www.inverta.com/resources/the-transformative-power-of-strategic-campaign-planning
https://www.inverta.com/playbook/planning-for-revenue-success
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