The funnel is broken
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How are you going to stand out in 2026?
Buyers are in control of the buying process. Over 70% of it is happening online. And they are putting companies on their short list of vendors that provide value and establish trust with their content.
How are you accounting for this in your 2026 strategy?
You need to stand out. To make sure your buyers notice you. Let us help you build that into your strategy for next year -->
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The Revenue Marketer
The funnel is broken
Still chasing 10% efficiency gains?
2023-2025 were the years of experimentation with AI. 2026 is the year to make it transformative. If you're still trying to figure out the strategic advantage AI will bring to your team, we're here to help!
[WEBINAR] Rebuild your B2B Marketing Foundation in 90 Minutes
The traditional marketing funnel is broken.
Your buyers aren't following a neat, linear path from awareness to purchase. They're forming complex buying committees, leaving intent signals across multiple touchpoints, and making decisions in ways your current funnel simply can't capture.
If you’re ready to understand why the old funnel no longer works — and how to design a modern approach that actually matches today’s buyer behavior — explore our webinar on broken funnel. It’s the perfect primer before you join the full live session.
The Funnel is Broken: Rebuild your B2B Marketing Foundation in 90 Minutes isn't another theoretical webinar you'll forget by next week. It's 90 minutes of practical insights from marketing leaders at NVIDIA, Sysdig, Fenwick, Intentsify, and Inverta — delivered in six bite-sized 15-minute sessions designed for your busy schedule.
You'll walk away knowing how to:
* Use propensity modeling to predict buyer behavior
* Market to entire buying committees, not individual leads
* Rebuild your campaigns with buying group data
* Create content that actually drives demand
* Align brand and demand for maximum pipeline impact
* Avoid the common pitfalls that derail marketing transformations
Ready to bury the funnel once and for all? Before you sign up, take a look at our quick resource on fixing the funnel webinar — a behind-the-scenes preview of what you’ll learn and how these strategies can transform your B2B pipeline.
About the author
Service page feature
Strategic planning
[WEBINAR] Rebuild your B2B Marketing Foundation in 90 Minutes
The traditional marketing funnel is broken.
Your buyers aren't following a neat, linear path from awareness to purchase. They're forming complex buying committees, leaving intent signals across multiple touchpoints, and making decisions in ways your current funnel simply can't capture.
If you’re ready to understand why the old funnel no longer works — and how to design a modern approach that actually matches today’s buyer behavior — explore our webinar on broken funnel. It’s the perfect primer before you join the full live session.
The Funnel is Broken: Rebuild your B2B Marketing Foundation in 90 Minutes isn't another theoretical webinar you'll forget by next week. It's 90 minutes of practical insights from marketing leaders at NVIDIA, Sysdig, Fenwick, Intentsify, and Inverta — delivered in six bite-sized 15-minute sessions designed for your busy schedule.
You'll walk away knowing how to:
* Use propensity modeling to predict buyer behavior
* Market to entire buying committees, not individual leads
* Rebuild your campaigns with buying group data
* Create content that actually drives demand
* Align brand and demand for maximum pipeline impact
* Avoid the common pitfalls that derail marketing transformations
Ready to bury the funnel once and for all? Before you sign up, take a look at our quick resource on fixing the funnel webinar — a behind-the-scenes preview of what you’ll learn and how these strategies can transform your B2B pipeline.
Resources
About the author
Service page feature
Strategic planning
The funnel is broken
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Other helpful resources
[WEBINAR] Rebuild your B2B Marketing Foundation in 90 Minutes
The traditional marketing funnel is broken.
Your buyers aren't following a neat, linear path from awareness to purchase. They're forming complex buying committees, leaving intent signals across multiple touchpoints, and making decisions in ways your current funnel simply can't capture.
If you’re ready to understand why the old funnel no longer works — and how to design a modern approach that actually matches today’s buyer behavior — explore our webinar on broken funnel. It’s the perfect primer before you join the full live session.
The Funnel is Broken: Rebuild your B2B Marketing Foundation in 90 Minutes isn't another theoretical webinar you'll forget by next week. It's 90 minutes of practical insights from marketing leaders at NVIDIA, Sysdig, Fenwick, Intentsify, and Inverta — delivered in six bite-sized 15-minute sessions designed for your busy schedule.
You'll walk away knowing how to:
* Use propensity modeling to predict buyer behavior
* Market to entire buying committees, not individual leads
* Rebuild your campaigns with buying group data
* Create content that actually drives demand
* Align brand and demand for maximum pipeline impact
* Avoid the common pitfalls that derail marketing transformations
Ready to bury the funnel once and for all? Before you sign up, take a look at our quick resource on fixing the funnel webinar — a behind-the-scenes preview of what you’ll learn and how these strategies can transform your B2B pipeline.
About the author
Service page feature
